The Guardian Vs Dailymail.

The Guardian /Daily mail, two of the most successful news sources in the world ( they are both british)
Curated content
its fair to say that there is too much happening in the world for us to keep up with it. We can only realistically process a small amount of news. but who should decide?

Supply -led content:
'Gate keepers'
editors and journalists give us the news that they think is important.
In news this would be editors and journalists.
An analogy would be radio Dj's playing the songs they want you to listen to.

Demand-led content:
No 'gate keepers', we decide what's important.
we follow the people that are interesting to us and we ignore the rest.
An analogy would be creating our own spotify playlist.

Clay Shirkey.
Cognitive surplus.
focuses on describing the free time what individuals have to engage with collaborative activities within new media.

Twitter has been around for 11 years, it is a web 2.0 social media site with over 300 million active users (15 million in the UK
it is often called a micro 'blogging tool'. How is it different from other social media?

Why do journalists use twitter:

source of tips
marketing and distribution platform
vox pop

So social media can assist in production, marketing and exchange of news.



Dailymail on instagram has 623 posts, 349 K followers.

Guardian on instagram has 3,470 posts, 792 K followers.

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